the Guardian (2017)

World news | The Guardian | Iberian ham has become the latest sought-after luxury from the west in China, but demand is outstripping supply

Having discovered the joys of French wine, caviar and truffles, China’s new rich are turning to a new gourmet delicacy to satisfy their demand for luxury goods from the west: Spain’s jamón ibérico, or Iberian ham. But demand is now threatening to outstrip supply, leaving Spaniards facing steep price rises in their most prized Christmas delicacy.

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